
Last week this article was published in iMedia Connection. I looked at search trends for the recently announced iPhone compared to the newly launched Windows Vista along with demographic profiles of traffic to the Apple and Microsoft websites in order to assess the differences in the two computer giants’ marketing strategies. Read the more »
Tags: internet, people, People, apple, computer giants, computer-giants, consumers, demographic profiles, demographic-profiles, engadget, hitwise, imedia connection, imedia-connection, iphone, macworld, marketing strategies, marketing-strategies, massive surge, massive-surge, microsoft websites, microsoft-websites, new operating system, new-operating-system, product launch, product-launch, search trends, search-trends, smart phone, smart-phone, steve jobs keynote, steve-jobs-keynote, target audiences, target-audiences, two computer, two-computer, windows vista, windows-vista | No Comments »