All tag results for ‘microsoft bob’

Youtube Video : Of Microsoft and Marketing, Or Why the Vista “Wow!” Campaign is Actually a “Doh!”

In light of Microsoft Vista’s tardy, ho-hum arrival–and its incomprehensible, off-strategy “Wow!” marketing campaign–let’s revisit, and hopefully debunk, a commonly held myth about Microsoft, namely, that the company has “bad” technology, but compensates with it’s “good/great” marketing.

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