Just a small update on how things are going. I haven’t talked about Walamu’s status in a bit, but the site’s actually doing pretty well. As I’m meeting more people here at Rutgers, more people are hearing about Walamu and the word-of-mouth effect keeps multiplying. It’s not at a level where it’s self sustainable yet, but most of the visitors that come to Walamu are via word-of-mouth only second to Facebook. It’s turning out to be pretty hard to shift the focus from the marketplace to the classifieds aspect of the website. Read the more »

Tags: internet, amazon, bookstore, ceo, classifieds section, classifieds-section, college newspaper, college-newspaper, extent, facebook, lucky enough, lucky-enough, mail, marketplace, randall pinkett, randall-pinkett, roommates, rutgers, signing books, signing-books, spamming, target, textbook, winner of the apprentice, winner-of-the-apprentice, word of mouth, word-of-mouth | No Comments »

The $39 billion worth of Yellow Pages and Local Search and Directories advertising forecast for 2011 is a big part of Google’s growth forecast, and it is a very Google-centric part.

The Kelsey “Drilling Down on Local” Conference this week in Santa Clara was just a local stone‘s throw from Google CEO Eric Schmidt‘s Mountain View office in the Googleplex, but Google was not a principal local driller.

Read the more »

Tags: internet, Business, business, centric, ceo eric schmidt, ceo-eric-schmidt, driller, google, googleplex, kelsey, keynoter, local advertising, local search, local-advertising, local-search, marketplace, mountain view, mountain-view, s mountain, s-mountain, schneider, trillion, yahoo, yellow pages, yellow-pages | No Comments »