Microsoft to Buy Health Information Search Engine

Category Soft, Vista | Permalink | 27. February 2007

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Microsoft’s drive into the health care market is just getting under way, but the company signaled yesterday that one important ingredient in its plan will be a specialized search engine tailored to deliver useful medical information to consumers.
Microsoft is buying Medstory Inc., a small start-up in Foster City, Calif. Its search software applies artificial intelligence techniques to medical and health information in medical journals, government documents and on the Internet.

The terms of the Medstory acquisition were not disclosed.

The Medstory purchase, said Peter Neupert, vice president for health strategy at Microsoft, was a first step in a broader company strategy to assemble technologies that would “improve the consumer experience in health care.”
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“Clearly,” Mr. Neupert said, “search is a critical part of that better end-to-end experience for consumers.”

See More :
http://www.nytimes.com/2007/02/27/technology/27soft.html?_r=1&oref=slogin

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